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Logistics SEO for trucking and transportation companies

Logistics SEO for trucking and transportation companies

If the goal is qualified shipper conversations, compare the organic opportunity with a faster Google Ads test before committing to a long content program.

Free Freight Search Scan

See the demand before you buy the clicks.

Tell us what you move and where. The booking calendar opens after this short form.

No lead list. No obligation. The 20-minute review is with Kyle. Management from $495 / month, month to month, no contract.

  • Search volume by freight service and market
  • Estimated CPCs and likely click range
  • Visible advertisers and their positioning
  • Recruiting, insurance, software and list exclusions
  • A controlled 30-day pilot recommendation

10

exact logistics and trucking SEO phrases

This ad group isolates SEO intent so the page can answer it directly instead of forcing the visitor onto a generic PPC page.

SEO may be the right long-term channel. It is rarely the fastest proof of demand.

Unbound can map the organic opportunity, but a 30-day Search pilot can reveal query quality and sales fit sooner. The scan compares the two paths and recommends the smallest useful next step.

What the 30-day pilot controls

01

SEO and PPC demand comparison

See which terms justify a paid test now and which deserve a longer organic content plan.

02

Freight-specific intent review

Separate shipper demand from recruiting, insurance, software, education and informational searches.

03

Evidence before a retainer

Use search volume, CPCs, SERPs and sales economics to decide whether SEO, Google Ads or both make sense.

Good fit

Built for freight that can be quoted now.

  • +Logistics companies comparing SEO agencies
  • +Trucking companies evaluating SEO services
  • +Transportation teams that need demand evidence
  • +Companies willing to test paid search before a long organic build

Deliberate exclusions

Traffic the pilot is designed to reject.

  • -Rank guarantees
  • -High-volume blog production before intent validation
  • -Generic backlinks without a freight strategy
  • -Traffic growth without lead attribution

From Kyle

What a qualified call actually means in freight.

Kyle Senger, lead strategist, on why a shipper who searched your lane is a different thing from a carrier looking for a load or a broker you already know. Under two minutes, captions on.

Landing-page message match

Search phrases this page answers directly.

These are acquisition keywords for Unbound. They are not shipper-demand estimates, and closely related phrases may overlap.

  • logistics seo
  • logistics seo agency
  • logistics seo company
  • seo for transportation companies
  • seo for trucking
  • transportation company seo
  • transportation seo company
  • trucking seo
  • trucking seo company
  • trucking seo services

What it costs

Published pricing, month to month.

ServiceWhat it includesPrice
Google Ads managementCampaign build, search-term management, call and form tracking. Media spend is billed by Google directly to your own account.From $495 / month
Website buildOne-time. Corridor and service pages built to match what shippers actually search for.From $2,000
Website managementHosting, updates and new pages as lanes or services change.$200 / month

No contract and no minimum term. The search scan and the 20-minute review are free. Questions before that? Email kyle@unboundlogistics.com.

How that compares
Feature
18 agencies we checked
Unbound
Publishes a price at all
No, in 8 of 18 checked
Yes, in full, above
Starting price, where published
$1,500 to $5,000 / month
From $495 / month
Minimum term, where disclosed
3 to 6 month minimums
None, month to month
Industry focus
Generalist B2B or industrial
Freight only

Based on a review of 18 competing agency websites in August 2026. Figures cover only what those agencies publish themselves: 8 of the 18 publish no price at all, and 11 publish no contract term, so nothing here should be read as a claim about any one competitor.

Questions before a test

Straight answers, before any media spend.

Are you saying logistics companies should not do SEO?

No. SEO can be valuable, but it takes longer to validate. The scan shows where paid search can test intent quickly and where organic search may compound over time.

Will the landing page still match an SEO search?

Yes. The ad group, headline and page all address logistics and trucking SEO directly, then explain why a short Google Ads pilot may be the better first experiment.

Can SEO be added after the pilot?

Yes. Search terms and qualified-call data can help prioritize the service pages and topics most likely to support an organic program.

What does it cost?

Google Ads management starts at $495 per month. A website build starts at $2,000, with ongoing management at $200 per month.

Am I locked into a contract?

No. Everything is month to month, with no contract and no minimum term.

How do I reach a person before committing to anything?

Email kyle@unboundlogistics.com. The free search scan and the 20-minute review both cost nothing.

One clear next step

See the searches, CPCs and competitors in your freight market.

Get my free search scan