Logistics marketing for trucking & freight companies
Turn freight searches into sales opportunities.
Unbound is a logistics digital marketing agency for FTL, LTL, flatbed, heavy-haul, brokerage, and transportation teams. We connect Google Ads, SEO, websites, AI visibility, and call tracking around the freight you want to sell.
A connected freight growth system
Position the company around what buyers actually search for.
- 01
Find the demand worth pursuing
Map how owners look for marketing help and how shippers look for the exact freight services, equipment, and lanes you can quote.
- 02
Build a useful destination for each intent
Connect Google Ads, SEO, service pages, and website conversion work so every high-value search has a clear next step.
- 03
Make expertise legible to people and AI
Explain services with clear answers, evidence, crawlable content, and consistent entity signals for Google, ChatGPT, and other answer engines.
- 04
Measure conversations, not activity
Track calls, forms, bookings, search terms, and qualification so the team knows what created a real sales opportunity.
More ways to be found. One commercial story.
The navigation now reflects how freight companies look for help: marketing, paid search, SEO, website work, AI visibility, and lead generation. Each service has a distinct job, but none should operate in isolation.
Logistics Marketing
Digital marketing for trucking, freight, logistics, and transportation companies that need measurable shipper opportunities.
Explore →02Google Ads for Trucking Companies
Paid search campaigns for flatbed, heavy-haul, LTL, FTL, freight, and logistics companies seeking qualified shipper demand.
Explore →03Logistics SEO
SEO for logistics, trucking, freight, and transportation companies built around commercial service searches and useful buyer answers.
Explore →04Logistics Website Design
Website strategy, design, and development for trucking and logistics companies that need clearer services and stronger conversion paths.
Explore →05AI Search Optimization
AI search optimization for logistics companies seeking visibility in ChatGPT, Google AI Overviews, Perplexity, and other answer engines.
Explore →06Freight Lead Generation
Freight lead generation for trucking, brokerage, LTL, FTL, flatbed, heavy-haul, and transportation sales teams.
Explore →The position is based on measured search behavior.
The research separates two markets: freight owners looking for marketing help, and shippers looking for transportation. That distinction keeps the website and campaigns focused on the right buyer.
Owner-acquisition language tested
1,638 combinations
Systematic combinations of freight niches with marketing, Google Ads, PPC, SEO, and lead-generation services.
Measurable owner-demand pool
510 searches/month
Simple U.S. volume sum across 46 relevant terms before close-variant and phrase overlap.
Downstream flatbed demand
5,400 searches/month
Estimated U.S. searches for “flatbed trucking company,” used as client-opportunity evidence rather than an Unbound acquisition keyword.
Downstream heavy-haul demand
5,100 searches/month
Combined U.S. volume across five researched heavy-haul service terms, with a volume-weighted estimated CPC of $7.94.
DataForSEO estimates from July 2026. Search-volume sums include overlapping phrases and are not forecasts of unique people, clicks, leads, or revenue.
How the system works
From market evidence to a qualified freight conversation.
01 — Research
Choose the demand that matters
We compare service economics, search behavior, competitive pressure, geography, and the sales team’s ability to act on an opportunity.
02 — Build
Connect the page, channel, and offer
The website, Google Ads, SEO, and AI-search structure all point to the same clear service promise and next step.
03 — Improve
Learn from every qualified conversation
Search terms, calls, forms, bookings, and sales outcomes show which intent deserves more investment and what needs to change.
From Kyle
What a qualified call actually means in freight.
Kyle Senger, lead strategist, on why a shipper who searched your lane is a different thing from a carrier looking for a load or a broker you already know. Under two minutes, captions on.
What it costs
Published pricing, month to month.
| Service | What it includes | Price |
|---|---|---|
| Google Ads management | Campaign build, search-term management, call and form tracking. Media spend is billed by Google directly to your own account. | From $495 / month |
| Website build | One-time. Corridor and service pages built to match what shippers actually search for. | From $2,000 |
| Website management | Hosting, updates and new pages as lanes or services change. | $200 / month |
No contract and no minimum term. The search scan and the 20-minute review are free. Questions before that? Email kyle@unboundlogistics.com.
Based on a review of 18 competing agency websites in August 2026. Figures cover only what those agencies publish themselves: 8 of the 18 publish no price at all, and 11 publish no contract term, so nothing here should be read as a claim about any one competitor.
Start with the growth constraint
Bring us the service, market, or search you need to win.
Tell us what you sell, where you operate, and what is currently missing. We'll map the smallest credible path from demand to a qualified conversation.
- 1.Build or improve Google Ads
- 2.Improve logistics SEO
- 3.Redesign service pages or the website
- 4.Improve ChatGPT and AI-search visibility
- 5.Generate more qualified freight leads
- 6.Something else
We'll take you to the booking calendar after you submit.
A clearer position creates a better campaign