01
Technical qualification
Ask for dimensions, weight, equipment, locations and timing before the sales team invests time.
Heavy haul marketing, Google Ads and lead generation
Heavy haul marketing for direct shipper quote calls
Reach shippers searching for heavy-haul capacity, then qualify the load around dimensions, weight, equipment, permits, origin, destination and timing.
Free Freight Search Scan
See the demand before you buy the clicks.
Tell us what you move and where. The booking calendar opens after this short form.
- Search volume by freight service and market
- Estimated CPCs and likely click range
- Visible advertisers and their positioning
- Recruiting, insurance, software and list exclusions
- A controlled 30-day pilot recommendation
5,100
summed U.S. searches across five heavy-haul terms
The volume-weighted CPC was $7.94. Related phrases overlap, so this is directional demand rather than 5,100 unique shippers.
Heavy-haul demand is valuable, but a generic quote form cannot qualify it.
The ad and page need enough technical language to deter poor-fit loads while keeping the next step simple. The campaign should separate general heavy haul, transport, services and quote intent as data accumulates.
What the 30-day pilot controls
02
High-intent keyword control
Start with exact searches and add negatives for jobs, trailers, towing, equipment sales and irrelevant consumer transport.
03
Market-level call reporting
See which search and geography produced each connected, qualified conversation.
Good fit
Built for freight that can be quoted now.
- +Heavy-haul carriers and specialized brokers
- +Teams with equipment and permitting expertise
- +Companies serving defined U.S. markets
- +Sales teams that can screen complex loads
Deliberate exclusions
Traffic the pilot is designed to reject.
- -Heavy-haul jobs
- -Equipment or trailer sales
- -General towing
- -Guaranteed quote volume
From Kyle
What a qualified call actually means in freight.
Kyle Senger, lead strategist, on why a shipper who searched your lane is a different thing from a carrier looking for a load or a broker you already know. Under two minutes, captions on.
Landing-page message match
Search phrases this page answers directly.
These are acquisition keywords for Unbound. They are not shipper-demand estimates, and closely related phrases may overlap.
- heavy haul digital marketing agency
- google ads for heavy haul
- heavy haul lead generation
- heavy haul marketing agency
- heavy haul seo agency
- heavy haul seo company
What it costs
Published pricing, month to month.
| Service | What it includes | Price |
|---|---|---|
| Google Ads management | Campaign build, search-term management, call and form tracking. Media spend is billed by Google directly to your own account. | From $495 / month |
| Website build | One-time. Corridor and service pages built to match what shippers actually search for. | From $2,000 |
| Website management | Hosting, updates and new pages as lanes or services change. | $200 / month |
No contract and no minimum term. The search scan and the 20-minute review are free. Questions before that? Email kyle@unboundlogistics.com.
How that compares
Feature
18 agencies we checked
Unbound
Publishes a price at all
No, in 8 of 18 checked
Yes, in full, above
Starting price, where published
$1,500 to $5,000 / month
From $495 / month
Minimum term, where disclosed
3 to 6 month minimums
None, month to month
Industry focus
Generalist B2B or industrial
Freight only
Based on a review of 18 competing agency websites in August 2026. Figures cover only what those agencies publish themselves: 8 of the 18 publish no price at all, and 11 publish no contract term, so nothing here should be read as a claim about any one competitor.
Questions before a test
Straight answers, before any media spend.
What is inside the 5,100-search estimate?
It is the simple sum of heavy haul trucking, heavy haul trucking company, heavy haul transport, heavy haul services and heavy haul quote. Related phrases overlap.
Can the landing page qualify oversized loads?
Yes. The page can request dimensions, weight, equipment, origin, destination and timing while preserving a direct phone-call option.
Why use Google Ads for heavy haul?
The buying event is transactional. A shipper with a specific load can search, call and request a quote quickly, which makes paid search easier to measure than relationship-led services such as cold storage.
What does it cost?
Google Ads management starts at $495 per month. A website build starts at $2,000, with ongoing management at $200 per month.
Am I locked into a contract?
No. Everything is month to month, with no contract and no minimum term.
How do I reach a person before committing to anything?
Email kyle@unboundlogistics.com. The free search scan and the 20-minute review both cost nothing.
One clear next step